Automotive Ventures names Tyrata a Company to Watch

Tyrata featured in monthly market report and news series as one of the most interesting and innovative companies in the automotive industry…

October 4, 2021 — Automotive Ventures, an expert automotive technology consulting and investment firm, has named Tyrata as a “Company to Watch” among only 7 other companies. Each month Automotive Ventures CEO, Steve Greenfield, selects what he believes to be the most interesting and innovative solutions in the automotive industry and features them in a monthly market report and his weekly news show. Below is a clip from Greenfield’s news program, CBT News, where he discusses Tyrata’s product line and impact on customer operations. 

About Automotive Ventures
Automotive Ventures is the resource for automotive technology entrepreneurs and financial & strategic acquirers. The company, founded in 2014 by industry veteran Steve Greenfield, offers fundraising, growth strategy, and transaction guidance. Visit for more information.

About Tyrata, Inc.
Tyrata, Inc. is a tire sensor and data management company offering tire monitoring solutions for fleet managers, tire manufacturers, and automotive service centers. Tyrata’s IntelliTread® technology monitors and predicts tire tread life, delivering direct tread depth measurements in real-time. Solid-state sensors are linked to cloud-based analytics that alert customers when tires require attention. Tyrata is dedicated to improving tire safety, sustainability, and profitability for its customers. For more information, visit