Press Releases

Tyrata IntelliTread™ Drive-Over-System Measures Tread for Fleets

New low-cost drive-over-system can accurately monitor tire tread wear at fleet and truck depots…

DURHAM, NC— October 10, 2019— Tyrata, Inc., a tire sensor and data management company, has expanded its patented IntelliTread™ tire tread wear sensor platform to include a low-profile drive-over system. The IntelliTread™ Drive-Over-System (DOS) provides actionable data regarding tire tread wear when a vehicle drives over the low-profile, speed bump-like unit. The system was developed based on the unmet need of fleet management, automotive service centers and truck depots for low-cost, real-time monitoring of tread wear in both automotive and commercial vehicle tires. Sensors in Tyrata’s drive-over system are linked to cloud-based data analytics to alert service and depot managers as to the actual condition of their tire tread. The IntelliTread Drive-Over-System is currently being implemented in pilot evaluations.

The sensor system is part of a growing Tyrata IntelliTread™ product portfolio designed to address the need for fast, low-cost and highly scalable measurements of tire tread depth. Ideal for a variety of consumer and commercial vehicle service centers, the IntelliTread DOS can quickly evaluate tread depth by simply driving a car, truck or bus over the system to acquire tire tread readings in real-time. Data derived from these measurements can prompt proper tire service, reduce fuel consumption and enhance safety by replacing worn tires in a timely manner.

“The introduction of the IntelliTread™ Drive-Over-System is consistent with our objectives to enhance tire safety and provide unique value-added services for customers in the tire industry,” said Dr. Aaron Franklin, CTO at Tyrata. “Through advanced data extraction, handling, and analytics, the IntelliTread DOS delivers critical data points that can be used to extend the life of a tire, or keep worn tires off the road to minimize tread-related tire failures. This new capability is ideal for our fleet customers because it allows them to get started with tread monitoring right away, without any change in their operations.”

The rugged IntelliTread™ Drive-Over-System is easy to implement, operate and maintain. Moreover, Tyrata plans to provide all of the hardware, software and analytics for the system with no up-front costs as part of a data package and agreement.

Participants at the upcoming Traction Summit 2019 in San Jose, CA can speak directly with Tyrata company representatives regarding the IntelliTread™ DOS . Dr. Aaron Franklin, CTO at Tyrata, will be speaking on Intelligent Tread Wear Sensor Technology on Friday, October 18 at 9:00 am in Session VI: Tires as Part of the Connected World. Dr. Franklin will introduce the technology, present results from recent testing, describe the roadmap towards commercialization, and discuss the potential impact the technology can have on safety, efficiency and vehicle autonomy. For more information on Dr. Franklin’s talk, visit:

Organizations interested in evaluating the IntelliTread™ Drive-Over System may contact Luka Lojk at [email protected] or +1-704-593-8418.

About Tyrata

Tyrata, Inc. is a tire sensor and data management company offering tire health solutions for fleet management, tire manufacturers and automotive service centers. The company’s IntelliTread™ technology monitors, tracks and predicts tire tread life, and is the only technology on the market that delivers direct measurements of tread depth in real-time. Sensors are linked to cloud-based data management and analytics to warn drivers, service advisors and depot managers when tires are dangerously thin. Tyrata is dedicated to improving tire safety, reducing maintenance costs and increasing profitability for its customers. For more information, visit